Sports Betting Tops Discussion At 2021 SBC Digital North America Conference

As sports betting continues to grow and evolve across the U.S., industry insiders and executives share their vision for the future. I will be attending this week’s online SBC Digital North America conference June 9-10. The event is dedicated for the high-growth North America sports betting and igaming industries, and geared towards the U.S. and Canadian markets.

I update the event coverage in Forbes. The SBC Digital North America conference brings together many leaders in the gaming industry. The panels and discussions revolve around the fast-changing regulatory picture, responsible gaming, emerging technologies and opportunities for companies and big-name brands to present the next generation of sports betting and gaming products.

SBC Digital North America will provide valuable updates, insights and ideas on the latest developments. The content will focus on the key topics driving the industries forward, including the future of sports betting.

You can bet on it.

Follow along on Twitter as attendees update the topics, event and discussion surrounding the sports betting industry – #SBCDigitalNorthAmerica.

Some of the companies in the sports betting and affiliate marketing industry, and those attending the conference, reporting and providing content and coverage on sports betting include:

  • BetMGM
  • FanDuel
  • PointsBet
  • Sportradar
  • Yahoo Sports
  • Catena Media
  • TheLines
  • Legal Sports Report
  • VSiN
  • Covers
  • theScore
  • Spotlight Sports Group

There will also be some interesting panels and discussions about in-game betting, which is still not close to mature in the United States. With sports books receiving real-time data of the games and bettors now being able to wager from their mobile devices, it’s become much easier to place in-game bets. Operators are looking to incorporate more specific betting options that should keep casual fans engaged and entertained.

Individual player bets and props continue to be even more popular, and the selection of such bets offered by bookmakers will continue to rise and be more diverse. A new industry innovation and golf betting product is worth following from IMG Arena.

SBC is a member of the American Gaming Association, which presents the Global Gaming Expo and returns live to Las Vegas Oct. 4-7, 2021.

The SBC Digital North America online expo provides a forum to connect with 2,000 other decision makers to share information, exchange ideas, and do business. The next live sports betting event through SBC is being planned and approved for December, 2021 in New Jersey.

See you there.

Author: FairwayJay is a leading national sports betting analyst, writer, handicapper and sports betting insider providing insight and information you can bet on for nearly two decades from Las Vegas. He chips in additional sports betting coverage and reporting on industry news and events for leading media and sports betting sites and companies. Follow him on X (Twitter): @FairwayJay